Don’t guess! Test first, then convert a whole lot more.
Every savvy marketer knows that guessing gets you nowhere. Testing is the only way to discover what works best in reality and what gets results. Whether it’s a product, special offer or piece of sales copy. But trying out different emails to see what works best could set you back a few days. Unless it’s automated. And yes – that’s what we've done.
WizEmail offers an innovative split-testing process, which lets you:
- Create 10 different versions of an email. These could be divided by alternate subject lines, ‘sent from’ addresses, email content or whatever you like!
- Choose what percentage of your client list you want to test on (perhaps 10%?).
- Decide how many hours you’d like to wait while measuring responses.
- Pick what variable is most important (the open or click-through rate).
- Sit back and relax. As WizEmail automatically works out which variables work best and sends out the highest-converting email to the rest of your customers!
That’s right. You can’t go wrong with our automated split-testing tool. It will set you up for success and make sure you achieve the optimum conversion rate – by taking out the guesswork AND the legwork!
What an innovative little WizBot 'Flash' is. Don’t know what we’d do without him.