I was wrong. I thought that the vote on the amendment to the proposed Data Protection Regulations put forward by the European Parliament's Civil Liberties Justice and Home Affairs Committee (LIBE), fronted by MEP J. Albrecht, would be close. However, the MEPs voted 621 to 10 in favour. The amendment has been heavily criticised, not … READ MORE »
A shrewd businessperson like you doesn't go handing out important data willy nilly. You’ll want to know if the company you’re sharing your info with – or the platform you’re uploading it to – can be trusted to keep it totally secure. So you’ll be pleased to know that all of our clients trust the WizEmail … READ MORE »
One of the most significant restrictions on bulk email marketing is legislation. One of the most significant problems is that the words that are used are open to interpretation. The Data Protection Act (DPA) tells us that we must not keep personal data any longer than is necessary for the purposes for which it was … READ MORE »
The role of Data Controller is to ensure compliance with the requirements of The Data Protection Act 1998 (The DPA). The DPA defines data controller as a person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are … READ MORE »
There are overwhelming practical reasons for organising a system of effective management of your email lists. The eight principles of good practice as published by the Information Commissioner’s Office (ICO) deal essentially with the methods of gathering, maintaining and the security of email lists. The ones which we will deal with here require them to … READ MORE »
Data Controllers are defined by their responsibility, not by their job title. If a person makes certain decisions with regards to data then they are de facto Data Controllers regardless of job title. It should be understood that the Data Controller is the person responsible for how the personal data is processed. If this authority … READ MORE »
Those in the EEA (European Union, plus Iceland, Liechtenstein and Norway) who wish to transfer personal data to the USA need to take extreme care. Many advisors suggest that, given the risks of contravening the EU legislation, it is opportune not to do so. What is clear is that you should not contemplate doing so … READ MORE »
If you process personal information the eight principles of good practice for email marketing requires the data to be: Fairly and lawfully processed processed for limited purposes adequate, relevant and not excessive accurate and up to date not kept longer than necessary processed in accordance with the individual’s rights secure not transferred to a country outside … READ MORE »
You might wonder, when you are offered the role of data controller, whom you have upset. However, the role is a vitally important one not only to ensure compliance with the requirements of The Data Protection Act 1998 (The DPA)) but to foster trust between customers and those who use email marketing. Section 1.(1) of … READ MORE »
It is with a degree of embarrassment I admit to publishing, about a year ago, a calendar on the countdown to Brexit. The idea was to point out what small and medium sized email marketing companies needed to do to ensure a smooth transition. My only defence is that I was not the only person … READ MORE »