Tag: Spam

Imagery

It has become fashionable to blame spammers for all difficulties experienced by those engaged in legitimate email marketing and for very good reason. Here comes another. Images are a very effective method of gaining the attention and exciting the anticipation of those reading direct marketing emails. However, spammers have used the evidence of images downloaded … READ MORE »

Email Marketing – Avoiding the Spam Filters

Below are 5 items to avoid when writing the content of your email newsletter. Avoiding these things can help you to avoid the trappings of Spam Filters and reach more of your potential customers. Using Capitals for whole words or lines of text Really large fonts or italics Forms Poor Punctuations or the dreaded repeated punctuation … READ MORE »

8 Top Tips: Avoid Spam Filters, increase opens

Here are some general tips for your bulk emails which will help you to ensure your email newsletter gets through to as many people as possible and doesn’t get caught in Spam Filters. Fully Spell Check all text before sending Make sure there is a mix of text and images on your newsletter and not … READ MORE »

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