Tag: Email Checklist

10 basic email marketing checks

I used to be a police officer. You might think this will not help your email marketing returns, but all will become clear. I stopped a car, the driver of which had failed to give precedence at a roundabout. I walked up to the car, following the standard checks of index plate, tax disc and … READ MORE »

Check your email and landing page design

On advanced motorcycling courses riders are taught to have a final look, over their shoulder or along a road, before performing a manoeuvre. This is called, without any over-dramatisation, the life-saver. A final check of a marketing email or landing page is somewhat similar. Go through it systematically. It is all too easy to become … READ MORE »

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